Copper is a CRM designed to work seamlessly with Google Workspace. It lives inside Gmail and Google Calendar, automatically capturing contacts and activities so teams that run on Google can manage relationships without switching tools.
Connecting Cursive to Copper enriches your Google Workspace-native CRM with website visitor intelligence. Your team sees which contacts and companies are actively engaging with your site, right alongside their email conversations and calendar events.
When a visitor is identified by Cursive, here is exactly how that data maps into Copper. No manual entry, no copy-pasting between tabs—just clean, structured records ready for your team to act on.
| Cursive Field | Copper Field | What Happens |
|---|---|---|
| Person.email | Creates or updates a Copper Person record, matching by email address | |
| company_name | Company.name | Creates or links a Copper Company record to the identified visitor's organization |
| pages_viewed | Activity.details | Logs page views as Activity entries on the Person record |
| job_title | Person.title | Sets the job title on the Person record for context and filtering |
| intent_score | Person.custom_field (Intent) | Stores intent score on a custom field for pipeline prioritization |
Need a field that is not listed? Explore the Cursive platform to see every data point we capture, or reach out to our team for custom mapping.
Connecting Cursive with Copper unlocks workflows that save hours every week and make sure no qualified lead slips through the cracks. Here are some of the most popular automations our customers set up on day one.
When Cursive identifies a visitor whose email matches an existing Copper Person, automatically update their record with recent page views and refresh their intent score.
When a known contact visits your site multiple times in a week, automatically create a Copper Opportunity to flag the account as heating up.
Combine Cursive visit data with Copper's automatic email and calendar tracking to build a complete picture of prospect engagement across all touchpoints.
These are just the starting point. With Cursive's visitor identification data flowing into Copper, you can build any workflow your revenue team needs.
Getting Cursive and Copper connected takes just a few minutes. Follow the steps below, and your team will have enriched visitor data flowing into Copper before your next coffee break.
In Cursive, go to Settings → Integrations and select Copper.
Set up a webhook receiver using Copper's API or a middleware like Zapier.
Map Cursive visitor fields to Copper Person, Company, and Activity fields.
Trigger a test event and verify the Person record updates in Copper (visible in Gmail sidebar).
Activate the integration and define which visitor events should create Activities.
Need help getting set up? Our team can walk you through the entire connection process during a free audit call. We will also review your current stack and recommend the highest-impact automations for your team.
Yes. Once data is written to a Copper Person or Company record, it appears in the Gmail sidebar just like any other Copper data.
Copper's API access is available on the Professional and Business plans. The Basic plan has limited API functionality.
Yes. You can configure the integration to create Opportunities in a specific Pipeline when intent criteria are met.
Matching is based on email address. If the visitor's email matches a Person auto-captured by Copper from Gmail, the existing record is updated.
Cursive captures referral source data, which can include UTM parameters from Google Ads. This data is stored on the Copper record for attribution.
Have a question that is not answered here? Check our pricing page for plan details or book a free audit to speak with our team.
Looking for other crm tools that work with Cursive? These integrations pair well with Copper and help you build a complete, connected revenue stack.
Start identifying your website visitors and routing enriched data into Copper in minutes. No credit card required for the free audit—just real insights about the companies already visiting your site.
