Feeding Cursive visitor data into Salesloft means your cadences are fueled by real intent signals. Reps add prospects who are actively researching your product, and Salesloft's Rhythm engine can factor in website engagement when recommending next actions.
When Cursive identifies a visitor, here is exactly how that data maps into Salesloft. No manual entry, just clean, structured records.
| Cursive Field | Salesloft Field | What Happens |
|---|---|---|
| Person.email_address | Creates or matches a Salesloft Person by email for cadence enrollment | |
| company_name | Account.name | Creates or links a Salesloft Account for account-level tracking |
| job_title | Person.title | Sets the Person's job title for cadence step personalization |
| intent_score | Person.custom_field (Intent) | Stores intent score for rep prioritization and reporting |
| pages_viewed | Person.custom_field (Recent Pages) | Provides visit context so reps can tailor their cadence messaging |
| country | Person.country | Sets location for timezone-aware cadence scheduling |
Need a field that is not listed? Explore the Cursive platform to see every data point we capture.
Connecting Cursive with Salesloft unlocks workflows that save hours every week and make sure no qualified lead slips through the cracks.
When Cursive identifies a visitor matching your ICP, automatically create a Salesloft Person and enroll them in a cadence designed for warm prospects who've shown intent.
When a Person already in Salesloft visits your site, update their custom fields with page view data so reps can mention specific product interests in their next call or email.
When a visitor from a named target account is identified, trigger a Salesloft Play that coordinates outreach across the entire account team.
With Cursive's visitor identification data flowing into Salesloft, you can build any workflow your revenue team needs.
Getting Cursive and Salesloft connected takes just a few minutes. Follow the steps below.
In Cursive, go to Settings → Integrations and select Salesloft.
Create a webhook receiver using Salesloft's API or a middleware platform.
Map Cursive visitor fields to Salesloft Person and Account fields.
Send a test event and verify the Person record appears in Salesloft with correct data.
Activate the integration and set up cadence enrollment rules based on intent criteria.
Need help getting set up? Our team can walk you through the entire connection process on a quick call and recommend the highest-impact automations for your stack.
Once Cursive data is on the Person record, Rhythm can factor in engagement signals when suggesting next best actions to your reps.
Yes. Person records enriched with Cursive data link to Deals, giving deal owners visibility into buyer engagement during the sales cycle.
Direct cadence enrollment requires Salesloft API access. A middleware can process the webhook and call Salesloft's API to add the Person to a cadence.
Salesloft does not natively identify anonymous website visitors. Cursive provides this capability, feeding new Person records into your Salesloft workflow.
API access is typically available on Salesloft's Advanced and Premier plans. Contact Salesloft for specifics on your plan.
Have a question that is not answered here? Check our pricing page for plan details, or book a call to speak with our team.
Other sales engagement tools that pair well with Salesloft and Cursive.
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